Pre-suasion: A Revolutionary Way to Influence and Persuade by R. Cialdini

After a 30-year wait, the author of the legendary bestseller Influence: The Psychology of Persuasion, social psychologist Robert Cialdini has written a sequel, Pre-Suasion: A Revolutionary Way to Influence and Persuade. Cialdini is recognized worldwide for his inspired field research on the psychology of influence. He is a New York Times bestselling author. His books, Read More …

Finding a new career: 5 job search tips to find a job quickly

Finding a new career is one of the most common New Year resolutions… but it can’t be just any new career! Start identifying your dream job: If you could do anything, what would it be and why? Let’s start visualising. Write down a list of everything you’d want in your new job, as precisely as you can: Salary Hours Responsibilities Read More …