Although it’s definitely not the newest of releases (first published in 1936), How to Win Friends and Influence People still holds rank as an ageless bestseller. Whether you work in sales or not, the advice in this book is still guaranteed to be beneficial for everyone. Dale Carnegie’s principles have spanned the decades (technically, they have actually spanned millenniums now) because they address the core essence of human nature. This book is widely regarded as the handbook of relationship-oriented sales approaches—and, in all honesty, relationship building is the foundation of successful sales.
The world of sales may be constantly changing, but human nature always remains the same. How to Win Friends and Influence People stays relevant because the advice is timeless. Carnegie’s principles teach you how to make people like you instantly, how to get people to agree with you, how to handle people, how to win people to your way of thinking without causing conflict and so much more to help you achieve lifelong success through simply getting along with people.
Now having sold tens of millions of copies around the world, How to Win Friends and Influence People was originally written as a working handbook on the art of a positive approach to human relations. The book’s conversational style makes it an enjoyable read—it’s not at all like reading a typical textbook or manual.
Carnegie worked as a salesman for a period of his life, where he made his sales territory the firm’s national leader. He is known as “the arch-priest of the art of making friends” as he originated the development of personal business skills mixed with self-confidence and relationship-building. Carnegie wrote numerous books on the topics of self-improvement, salesmanship, interpersonal skills, public speaking and corporate training.
The premise of this book is that everyone’s prime interest is people. The methods explain how to focus on others’ needs and wants—the perfect basis for winning sales. How to Win Friends and Influence People has stood the test of time and has helped millions. It’s time you were one of them.
|Title||How to Win Friends and Influence People|
|first published||October 1936)|